Defining your brand’s visual aesthetic

Brand aesthetics for online boutique

Creating a personalized visual aesthetic is one of the most important aspects of an online store. A store that appeals has much more sales than a store with a basic theme. If you are looking to update, refresh or re-brand you boutique, creating a visually unique customized for engaging your audience is a must. For… Read More

Shopify vs Shopify Plus: In-depth Comparison Guide

Shopify Plus vs Shopify

Shopify is a great platform for starting and running an online boutique. They have different plans with features necessary for your online business. If you are serious about your store and did your research, you would know that Shopify is one of the best eCommerce platforms. However, Shopify plans comes with different functionality and pricing, i.e…. Read More

How to Optimize your online Store for Search Engine

SEO for boutique

Post#1- Optimizing your online Store for Search EngineBefore you start with the marketing work on your web-store, it is really important to get it optimized for search engine ranking. Organic traffic (audience from different search engines) has a high-conversion rate, so it is really important to optimize your online store. Here are some of the… Read More